Elevate Design

The concept of this visual identity starts from a rhetorical figure -the metaphor- with a playful touch. I am a mountain lover and I think that, just like when you climb a mountain, when you acquire multidisciplinary skills you gain a small peak: a 360 degrees view, that helps to better understand how our contribution fits into a broader process, made up of the work of many other peers, with different profiles. Those skills are tools that help me to do my daily job as a designer better, more consciously.