Contactlab
Digital adv to promote the 5 benefits of SMS marketing (short & extended version), for Contactlab.
While infographics are often used to showcase quantitative data, they also lend themselves perfectly to highlighting the benefits of a product or service, as demonstrated in this ad. Bright colors and minimal illustrations reflects the brand’s fresh, innovative identity, while the text boxes alternates neutral colors and clearly separated spaces to emphasize the opportunities offered by SMS campaigns. An “S”-shaped layout guides the reader to a clear call to action, supported by authoritative data from Forrester Research.
A compact, teaser version previews the content visually, inviting viewers to download the full infographic.



